Giovanni offers a range of affordable haircare founded on natural principles! The range both performs well and budgets well.
In the 80s Giovanni took natural haircare to new heights. True innovators, boring was out, brilliant was in. With the aim of being 'Valentino' of the natural hair industry, the genius behind the range modernised natural haircare, transforming the industry and it took 10 years for the industry to catch up. Giovanni successfully infused 'chic into natural' at an affordable price. Giovanni was the first to include a natural styling range including mousse, hair treatments and even natural hairspray.
Their best seller is the 'Direct Weightless Leave In Moisture Conditioner' which is loved by customers and beauty bloggers alike. We stock our favourites from the range.
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